ByteDance, the parent company of TikTok, has a new app called Lemon8. It combines features of Instagram and Pinterest with a focus on e-commerce. Lemon8 allows users to leave reviews, share content, and shop from luxury brands all from one platform. The app has seen significant growth, mainly among affluent women in Southeast Asia and young adults.
In the age of the internet, social media platforms have become a powerful tool for businesses looking to increase their visibility and attract new customers. But how can you make sure that you are using social media effectively to advertise your company?
Building your brand starts with understanding what it is that makes you unique and it is an essential part of any business. It’s about finding your niche in the marketplace and developing strategies to set yourself apart from the competition.